Search Engine Marketing

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• How Search Engines Treat Similar Terms
  Jan 23, 2003 - Search engine optimization (SEO) has become a more complex and complicated task since we first began discussing it back in (...)
• Driving Search Engine Results - Does it Pay to Pay?
  Dec 23, 2002 - Getting listed and FOUND in search engines is not as easy as it used to be. First came the (...)
• Emarketing On A Shoestring Budget
  Jul 25, 2002 - Businesses large and small have embraced the Web as a place to have a presence. Fewer, however, have really figured (...)
• Three Steps To Making A Good First Impression - Getting Site Visitors Ain’t Worth Nothin’…
  Dec 13, 2001 - Editor’s Note: This week’s tip is courtesy of Searchhound. FACT: More than 80% of Internet users find what they are (...)
• To Pay or Not to Pay
  Jul 12, 2001 - While the never-ending debate about the necessity of search engine marketing still rages, there is a growing trend of search (...)
• Can Everyone Win in the CPA Movement?
  Jul 05, 2001 - CPA or cost-per-action ad buys are nothing new. They’re the epitome of the performance-based model: the advertiser doesn’t (...)
• Paid For Search Engine Advertising
  Apr 12, 2001 - With online advertisers jumping ship as of late, site owners are looking for more ways to generate new replacement (...)
• Secrets of Search Engine Optimization - Part II
  Mar 15, 2001 - Welcome to the second installment of our Secrets of Search Engine Optimization marketing tip. If you missed last week’s (...)
• Secrets of Search Engine Optimization 2001-Part I
  Mar 08, 2001 - It’s been almost a year and a half since we wrote an actual marketing tip about search engine optimization, but (...)
• My site had a severe case of link rot and yours may too!
  Dec 07, 2000 - by: Jim Daniels Have you ever run a link checking program on your website? No, not one of those quickie (...)

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