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• Amazon Skews Customer Reviews and Gets Away With It - But Can You?
  Feb 08, 2013 - Reviews and ratings can help boost your sales. Know what to expect and how to respond so your efforts don’t (...)
• 10 Objectives Used to Build Social Media Business Strategies
  Feb 01, 2013 - Are your social media efforts rooted in a solid foundation? Start with clear objectives and build from there. All too (...)
• 5 Ways to Analyze Your Mobile Marketing
  Jan 25, 2013 - Not your grandmother’s campaign analysis — Mobile’s unique attributes makes it different and more difficult to measure than Web-based marketing. (...)
• Poll: What is your typical approach to your online marketing initiatives?
  Jan 15, 2013 - Please vote in our poll to let us know: What is your typical approach to your online marketing initiatives? View Poll
• Testing Your Ideas with Digital: The Great Big Marketing Laboratory
  Jan 15, 2013 - For speed and cost savings, almost no other media can beat digital as a way to test and adjust your (...)
• Filling That Social Media Job: 7 Ways to Get It Wrong
  Jan 11, 2013 - Planning to hire someone to do your company’s social media? Avoid costly mistakes by reading these quick tips. . These (...)
• 5 LinkedIn Optimizations You Can Do in 5 Minutes or Less
  Jan 09, 2013 - LinkedIn has become the defacto – and therefore most powerful — social network for business. In case you weren’t (...)

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