Mobile Advertising

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• 5 Ways to Analyze Your Mobile Marketing
  Jan 25, 2013 - Not your grandmother’s campaign analysis — Mobile’s unique attributes makes it different and more difficult to measure than Web-based marketing. (...)
• 7 Considerations for More Effective Mobile Marketing & Advertising
  Aug 03, 2012 - When business owners think about mobile marketing, they commonly think of it as running mobile banner ads. However, there (...)
• Will mobile phones replace your wallet?
  Jun 01, 2012 - With services like Google Wallet and Amazon Mobile Payments becoming more commonplace, and a new breed of smartphones with built-in (...)
• Mobile Trends in Emerging Markets [Infographic]
  Apr 12, 2012 - With the meteoric growth of emerging markets and the rise of mobile penetration and digital consumption, marketers need to be thinking globally when it comes to new opportunities, especially for mobile advertising. This comprehensive infographic from JANA explores the future of mobile advertising in emerging markets. We compiled our favorite stats from the infographic below. (...)
• How GeoEdge Helps You Spy on Advertisers
  Dec 22, 2011 - At Web Ad.vantage, we’re always reviewing the latest online marketing tools and technologies (we live for demos & 30-day free (...)
• 5 Important Considerations Before Doing Mobile SEO
  Sep 22, 2011 - Earlier this year, Search Engine Land published a series of mobile search stats from Microsoft that should make everyone (...)
• 5 Mobile Marketing Ideas for Challenger Brands
  Sep 16, 2011 - As if we need more proof of mobile’s exponential growth and importance, Hubspot recently published an article with some amazing (...)
• Niche Media Planning: Ad-Supported Mobile Games
  Jun 09, 2011 - This article by Hollis Thomases originally appeared in ClickZ on May 31, 2011. Last year, Nielsen found that when it comes (...)
• The Rise of Mobile Social Networks - Part 2
  Mar 25, 2010 - In The Rise of Mobile Social Networks - Part 1 we discussed current and future progression in the mobile marketing (...)
• What Do Mobile Social Networking and Green Beer Have in Common?
  Mar 17, 2010 - Will you be using Facebook from your mobile phone to send your friends a green beer today? If you’re (...)

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