ClickZ Rewind

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• Are Online Agencies Capitalizing on Market Opportunity?
  Apr 11, 2008 - This article by Hollis originally appeared in ClickZ on October 23, 2007. It’s dot-com days all over again. Predictions of (...)
• Advertising in 2007 Online Holiday Gift Guides
  Apr 11, 2008 - This article by Hollis originally appeared in ClickZ on October 9, 2007. It’s hard to believe we’re now officially in (...)
• New Optimism for Online Retail Marketing Opportunities
  Mar 11, 2008 - This article by Hollis originally appeared in ClickZ on September 25, 2007. Something has shifted in online retail marketing since (...)
• Social Media Advertising: No Direct Response Proposition
  Feb 27, 2008 - This article by Hollis originally appeared in ClickZ on September 11, 2007. Social media makes headlines almost daily now. With (...)
• The State of Ad Network Transparency
  Feb 12, 2008 - This article by Hollis originally appeared in ClickZ on August 28, 2007. Though there are several shades of definition, ad (...)
• Surveying Higher Education About Online Marketing
  Jan 29, 2008 - This article by Hollis originally appeared in ClickZ on August 14, 2007. A few months ago, I wrote about how (...)
• Niche Audience Agencies and Ad Strategies
  Jan 22, 2008 - This article by Hollis originally appeared in ClickZ on July 17, 2007. Having had success serving niches such as home (...)
• Long-Play Streaming Video Advertising
  Dec 19, 2007 - This article by Hollis originally appeared in ClickZ on July 3, 2007. Interested in learning about advertising opportunities in long-play, (...)
• Agency’s Cure for the Summertime Blues
  Dec 04, 2007 - This article by Hollis originally appeared in ClickZ on June 18, 2007. By the time this column publishes, I will (...)

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