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Posted By Hollis Thomases on Mar 29th, 1999

This more complex, time-involved web marketing tip might be a little more difficult to do, but the long-term rewards can be greater: Offer a free service to a nonprofit organization, particularly one which attracts your target audience.

Nonprofits make great allies for marketing your business, and may even bring new leads. Your free services can be web-related or simply tapping into other talents or experience you might have. Perhaps you can write an article for their online newsletter (be sure to get your url included!) or volunteer your time for some virtual Internet training. If you do graphic design, offer to whip up some site-enhancing images or buttons.

Here are a few web site resources to help you locate a non-profit that might be right for you:

The Nonprofit Resource Center

Internet-Based Fundraising Information

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