Google IPO is Good News

According to numerous reports, Google has contacted investment banks about an initial public offering (IPO) that could value the company in the range of $15 billion and $25 billion.

Many financial analysts believe that a Google IPO be the most valuable public offering since the dot com IPO bubble went belly up years ago. Some even think that a Google IPO would be good news for a dragging American economy.

Google currently is a private company, meaning that it does not have to publically disclose its earnings. However, since the development of Google’s AdWords and AdSense content targeted keyword advertising programs, Google has become a top player in the online advertising market, recently even acquiring the Sprinks adveritising network.
Google to Auction IPO’s?

The Financial Times reports that “Google is considering holding a massive online auction of shares early next year in an initial public offering that investment bankers predict could value the internet search-engine company at more than $15bn.”

An electronic auction would be designed to prevent a recurrence of the sort of financial scandals that have engulfed Wall Street since the collapse of the dotcom bubble, according to a person close to the company.

The privately held Google is believed to be extremely profitable.

More on Google Buying Sprinks from PRIMEDIA.

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