Email Summit to Discuss Spam and Filters

Email Senders And Receivers Sit Down To Talk At Second Email Deliverability Summit
40 Top Industry Decision-Makers Set to Discuss Email Policy and Practices

PALO ALTO, CA – The Institute for Spam and Internet Public Policy (“ISIPP”) announced today that Email Deliverability Summit II will be held on Tuesday, September 16th, at an undisclosed location near San Francisco Airport.

“This is the promised follow-up to our original Email Deliverability Summit which was held in July,” said Anne P. Mitchell, Esq., co-Chair of the Summit, and President and CEO of ISIPP, one of the sponsors of the Summit. “Summit I was wildly successful, and we will be presenting the resulting recommendations regarding permission requirements, mailing list maintenance, and sender-receiver communications to the larger group on September 16th.”

As with Summit I, Summit II is by invitation only, and will be attended by 40 CEOs or other executive decision-makers from the email sending and receiving industries. Summit I was attended by twelve industry leaders, including RoadRunner, Mail-Filters, YesMail and CheetahMail. While the list of attendees for Summit II has not yet been made public, it includes several national-level ISPs, spam-filtering companies, and key email service bureaus and online marketing companies.

“We definitely have a forward momentum going here,” said Ian Oxman, Vice President of Email Consulting for RappDigital Innovyx, and co-Chair of the Summits. “In addition to the three recommendations which we will be making to the attending industries, we will be announcing the formation of a formal cross-industry group to follow through with and expand on the groundwork we laid at the original Summit. With both senders and receivers on board, and working together, we can at last really address and deal with issues such as email deliverability and spam.”

About the Institute for Spam and Internet Public Policy

The Institute for Spam and Internet Public Policy (ISIPP) is a privately held corporation headquartered in the heart of California’s Silicon Valley. ISIPP’s advisors provide expert analysis and consulting services to legislators, governmental and regulatory agencies, industry leaders, educational institutions, and the press. Founded in 2003 and privately funded, ISIPP sponsors such industry policy and working groups as the Email Management Roundtable, and the Email Deliverability Summit, and conferences such as the 2004 Spam and the Law conference. For more information see http://www.isipp.com

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