- Social Media Is Opening Up
Jun 09, 2008 - I hate having a separate account profile for every single social media website in which I participate. In an average (...) - Ad Servers on the State of Online Video Ads
Jun 06, 2008 - This article by Hollis originally appeared in ClickZ on January 15, 2008. About a year and a half ago, I (...) - Why Reputation Management Is an Important Piece of the Search Marketing Puzzle
May 28, 2008 - Companies tend to buy into the importance of running PPC Campaigns on the major search engines and they often see (...) - Future of Online Advertising in Flux
May 20, 2008 - This article by Hollis originally appeared in ClickZ on December 19, 2007. Here we are, fully deluged by the holiday (...) - Ask Buys Lexico… Is My Word Of The Day In Jeopardy?
May 16, 2008 - Perhaps 2008 will end up being a year everyone will remember as one of the most volatile on record in (...) - Up Close and Personal with Facebook’s Loladex
May 09, 2008 - Facebook has just launched it’s latest mini-app designed to combine the personal preferences of friends and contacts with local search (...) - A Media Planning Solution for a Fragmented World
May 06, 2008 - This article by Hollis originally appeared in ClickZ on December 4, 2007. This week marks the official launch of a (...) - Ad:tech NY 2007 Perspective
Apr 30, 2008 - This article by Hollis originally appeared in ClickZ on November 20, 2007. With the official tally in yesterday, the ad:tech (...) - Give to Charity Day
Apr 25, 2008 - Is there one, a Give to Charity day? I had planned to write about some of the recent cause-based websites (...) - 2007 Ad:tech New York Best Bets
Apr 22, 2008 - This article by Hollis originally appeared in ClickZ on November 6, 2007. Deciding where to allocate your time at the (...)
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Find out more hereOlympics Ad Spend Not Quite Gold Medal Worthy
Online researchers eMarketer released data on August 22nd that estimated NBC’s Olympics video advertising spend at 5.75million. The Olympics has brought record numbers of site visitors to NBCOlympics.com as well as TV viewers to the network... read more
U.S. Women and the Internet, Part 1
This article by Hollis originally appeared in ClickZ on February 26, 2008. What do women want? Women’s use of the Internet and their online presence is huge, yet I feel the interactive advertising industry has treated online women as... read more
Cuil: Cool or Uncool?
It seems that everybody’s “Googling” these days—but are you “Cuiling” yet? Cuil (pronounced “cool”) is a new search engine developed by former Google engineer and search architect Anna Patterson and her husband Tom Costello (a former... read more
