- Celebrate Bah, Humbug Day! Complain and Kvetch Online
Dec 21, 2007 - Today, December 21st, is the official “Humbug Day” AKA “Bah, Humbug Day” named after everyone’s favorite crotchety Christmas character, (...) - Long-Play Streaming Video Advertising
Dec 19, 2007 - This article by Hollis originally appeared in ClickZ on July 3, 2007. Interested in learning about advertising opportunities in long-play, (...) - Search Roundup: Search 2.0. & Cool Tools
Dec 06, 2007 - Internet users are getting smarter about search, and it shows. While Google and Yahoo still account for the (...) - Agency’s Cure for the Summertime Blues
Dec 04, 2007 - This article by Hollis originally appeared in ClickZ on June 18, 2007. By the time this column publishes, I will (...) - Cyber Monday Research Recap
Nov 29, 2007 - We’ve compiled a bursting at the seams fact pack of some of the hot trends and highlights surrounding this year’s (...) - Buying Greenvertising
Nov 20, 2007 - This article by Hollis originally appeared in ClickZ on June 5, 2007. If you feel like you’ve been seeing a (...) - Interview with Search Specialist Lisa Melvin about SMX Social Media and Google’s OpenSocial
Nov 09, 2007 - Our veteran Search Specialist Lisa Melvin recently attended the SMX Social Media 2007 Conference in NYC. The gathering (...) - Facebook Social Ads Launched
Nov 07, 2007 - Earlier today at the ad:tech conference in New York City, social networking giant Facebook announced its new (and (...) - ‘Twas A Month Before e-Christmas - Let’s Not Repeat Last Year’s Mistakes
Nov 07, 2007 - With an unsteady stock market, loss of funding, and a general pessimistic air pervading the New Economy, what’s an e-tailer (...) - An Online Marketing Primer for Higher Education
Nov 06, 2007 - This article by Hollis originally appeared in ClickZ on May 22, 2007. In an age when higher education students are (...)
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Find out more hereOlympics Ad Spend Not Quite Gold Medal Worthy
Online researchers eMarketer released data on August 22nd that estimated NBC’s Olympics video advertising spend at 5.75million. The Olympics has brought record numbers of site visitors to NBCOlympics.com as well as TV viewers to the network... read more
U.S. Women and the Internet, Part 1
This article by Hollis originally appeared in ClickZ on February 26, 2008. What do women want? Women’s use of the Internet and their online presence is huge, yet I feel the interactive advertising industry has treated online women as... read more
Cuil: Cool or Uncool?
It seems that everybody’s “Googling” these days—but are you “Cuiling” yet? Cuil (pronounced “cool”) is a new search engine developed by former Google engineer and search architect Anna Patterson and her husband Tom Costello (a former... read more
