Social Media

• Up Close and Personal with Facebook’s Loladex
  May 09, 2008 - Facebook has just launched it’s latest mini-app designed to combine the personal preferences of friends and contacts with local search (...)
• “Social-Lite” Applications for Business Websites
  Apr 01, 2008 - When Starbucks recently launched a new program called My Starbucks Idea there was a veritable storm of negative feedback from (...)
• Social Media Advertising: No Direct Response Proposition
  Feb 27, 2008 - This article by Hollis originally appeared in ClickZ on September 11, 2007. Social media makes headlines almost daily now. With (...)
• Celebrate Bah, Humbug Day! Complain and Kvetch Online
  Dec 21, 2007 - Today, December 21st, is the official “Humbug Day” AKA “Bah, Humbug Day” named after everyone’s favorite crotchety Christmas character, (...)
• Interview with Search Specialist Lisa Melvin about SMX Social Media and Google’s OpenSocial
  Nov 09, 2007 - Our veteran Search Specialist Lisa Melvin recently attended the SMX Social Media 2007 Conference in NYC. The gathering (...)
• Facebook Social Ads Launched
  Nov 07, 2007 - Earlier today at the ad:tech conference in New York City, social networking giant Facebook announced its new (and (...)
• Update: Consumer Generated Content (CGC) for Online Shopping Sites
  Jul 23, 2007 - A few weeks ago I posted an article about the consumer generated content (CGC) on travel web sites. Well (...)
• Vacation Planning With Consumer Generated Content (CGC)
  Jun 29, 2007 - Summertime is the time for vacation and with travel comes online travel research. This year I’m taking my vacation overseas (...)
• Field Report: Analytics & Advertisers
  Mar 27, 2007 - This article by Hollis originally appeared in ClickZ on October 10, 2006. Last week, I attended Web Side Story’s ActiveInsights (...)
• Destination Marketers Shift Their Digital Spend
  Feb 28, 2007 - This article by Hollis originally appeared in ClickZ on September 12, 2006. I sensed a change might be underway. In (...)

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