Online Public Relations
- Part 3: SEO for PR - Optimizing Online Newsrooms
Sep 17, 2007 - This article originally appeared on WorkinPR.com’s PR Perspective Series in August 2007. It is the third of a three part (...) - Part 2: SEO for PR - Optimizing News Distribution, Posting & Placements
Sep 12, 2007 - This article originally appeared on WorkinPR.com’s PR Perspective Series in June 2007. It is the second of a three part (...) - Part 1: SEO for PR - Why and How a Press Release Should Be Search Optimized
Sep 06, 2007 - This article originally appeared on WorkinPR.com’s PR Perspective Series in June 2007. It is the first of a three part (...) - Publish or Perish
Aug 03, 2007 - Article written by guest writer C.J. Hayden, MCC When you place a call to a prospective client, does the person (...) - Why and How a Press Release Should be Search Optimized
Jul 05, 2006 - This article by Hollis originally appeared in DM News’s 2006 Essential Guide to Search Engine Marketing. On the Internet, press (...) - Top 20 Ways To Prepare For & Give a Media Interview
Dec 16, 2004 - Imagine your good fortune: you’ve been contacted by a member of the press (newspaper, radio, tv, Internet, whatever) and they (...) - The Ultimate PR Edge: Getting Reporters To Open Your Emails
Sep 23, 2004 - This week’s article has been contributed by Bill Stoller of Publicity Insider, bill@publicityinsider.com. You know that getting publicity is vital (...) - Dozen Reasons to Send Out A News Release
Sep 01, 2003 - Credibility News releases are an excellent, inexpensive way to promote your business through public relations. The stories they generate are, (...) - Benefits of an Online Press Room
Mar 14, 2002 - EDITOR’S NOTE: The recent termination of all @home.com email addresses have left some folks scrambling to alert others to the (...) - How to Write a Better Press Release
May 17, 2001 - Although this week’s tip is not one specific to Internet marketing, writing press releases is a topic I find (...)
Pragmatic, professional advice with no hidden agenda.
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Internet Business Forum
Find out more hereAsk Buys Lexico… Is My Word Of The Day In Jeapardy?
Perhaps 2008 will end up being a year everyone will remember as one of the most volatile on record in the search industry. Between the search engines’ shopping sprees and heated merger debates, ASK has just made one of its smarter moves since... read more
Up Close and Personal with Facebook’s Loladex
Facebook has just launched it’s latest mini-app designed to combine the personal preferences of friends and contacts with local search and local directories. Loladex (also a nice pun on social media /chat parlance LOL) is a new Facebook... read more
A Media Planning Solution for a Fragmented World
This article by Hollis originally appeared in ClickZ on December 4, 2007. This week marks the official launch of a new Web-based media planning platform that touts itself as “advertising’s best friend.” Balihoo, two years in the... read more

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