Online Advertising
- Agencies Implications in Mobile Advertising, Part 2
Oct 05, 2007 - This article by Hollis originally appeared in ClickZ on April 10, 2007. We agency people naturally like numbers. Last year, (...) - Agency Implications in Mobile Advertising, Part 1
Oct 01, 2007 - This article by Hollis originally appeared in ClickZ on March 27, 2007. After writing “The Mobile Marketing Schism” and seeing (...) - SEO Agency in Maryland Responds to AOL Move and Platform A
Sep 18, 2007 - In big industry and local Baltimore / Philly / DC metro news, AOL announced yesterday that it will be (...) - Part 1: SEO for PR - Why and How a Press Release Should Be Search Optimized
Sep 06, 2007 - This article originally appeared on WorkinPR.com’s PR Perspective Series in June 2007. It is the first of a three part (...) - The Mobile Marketing Schism
Aug 28, 2007 - This article by Hollis originally appeared in ClickZ on February 27, 2007. I set out to write about mobile advertising’s (...) - Last Minute Online Marketing Tactics for Back-To-School Advertising
Aug 23, 2007 - The National Retail Federation’s (NRF) “2007 Consumer Intentions and Actions Survey” conducted by BIGResearch shows that students and their parents (...) - Google’s Top Ad Placement Formula To Change
Aug 17, 2007 - Google will be changing its top ad placement formula “in the next few weeks”, according to a recent (...) - Retailers’ 2007 Online Advertising Outlook
Aug 14, 2007 - This article by Hollis was originally appeared in CLickZ on February 13, 2007. Attending Shop.org’s FirstLook conference recently (as I (...) - Internet to Replace Newspapers As Largest Ad Medium in 2011
Aug 09, 2007 - The results of private equity and investment firm Veronis Suhler Stevenson’s (VSS) 21st Communications Industry Forecast (...) - Update: Consumer Generated Content (CGC) for Online Shopping Sites
Jul 23, 2007 - A few weeks ago I posted an article about the consumer generated content (CGC) on travel web sites. Well (...)
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Internet Business Forum
Find out more hereOlympics Ad Spend Not Quite Gold Medal Worthy
Online researchers eMarketer released data on August 22nd that estimated NBC’s Olympics video advertising spend at 5.75million. The Olympics has brought record numbers of site visitors to NBCOlympics.com as well as TV viewers to the network... read more
U.S. Women and the Internet, Part 1
This article by Hollis originally appeared in ClickZ on February 26, 2008. What do women want? Women’s use of the Internet and their online presence is huge, yet I feel the interactive advertising industry has treated online women as... read more
Cuil: Cool or Uncool?
It seems that everybody’s “Googling” these days—but are you “Cuiling” yet? Cuil (pronounced “cool”) is a new search engine developed by former Google engineer and search architect Anna Patterson and her husband Tom Costello (a former... read more

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