Miscellaneous
- DM Suppliers Need 21st-Century Marketing
Jan 03, 2006 - This article by Hollis originally appeared in ClickZ on July 5, 2005. Last week, I attended the DM Days trade (...) - Prepping Online Advertising Newbies
Apr 12, 2005 - Online advertising is experiencing a resurgence. Though I’m grateful when new business comes my way, more than ever I feel (...) - Politicians Slow to Hop on the Internet Advertising Bandwagon
Oct 21, 2004 - The 2004 Presidential election is less than two weeks away so let us reflect on the candidates and their use (...) - Tidbits from Internet Advertising World 2004
Oct 07, 2004 - After having recently attended the Internet Advertising World conference, we thought it best to share some of the best nuggets (...) - Highlights from Online Retailing Conference
Sep 02, 2004 - Future of Online Retailing In 2003, online retailing accounted for 5.5% of all purchases (= $507 million) — it took (...) - Does Long Sales Copy on Web Pages Really Work?
May 06, 2004 - Have you ever gone to a web site and unexpectedly come across a waterfall of seemlingly endless sales copy. You’re (...) - Web Conferencing: Efficient and Effective
Mar 05, 2004 - Web conferencing applications are gaining momentum in both the Internet and business worlds. According to CNET News.com, the Yankee Group (...) - Dell Hopes to Attract Gamers With New Laptop
Feb 16, 2004 - After boasting an impressive fourth quarter for 2003 in notebook sales, Dell released its new laptop, Inspiron XPS, geared toward (...) - Employees Using Internet For Love and Porn, and Not Just on Valentine’s Day
Feb 12, 2004 - Approximately one-quarter of U.S. employees use company computers to access sexual and/or romantic sites and chat rooms, according to the (...) - Baseball Looks for Streaming Media Partner
Feb 10, 2004 - Major League Baseball is shopping its online broadcast rights to the Web’s largest entities, playing the game that some of (...)
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Internet Business Forum
Find out more hereGoogle Knol: The First Real Challenge to Wikipedia?
In the search landscape, Wikipedia has been dominating first page search results on practically any subject for years, and continues to be one of the most authoritative “go to” sites for research and quick fact checking. However, the collective... read more
Solutions for Yahoo (Besides Microsoft’s Money)
This article by Hollis originally appeared in ClickZ on February 12, 2008. Last week, I dealt with the sad occurrence of my father-in-law’s passing. The funeral brought together people from throughout the country because in addition to his... read more
Can User-Selected Advertising Improve Response Rates?
This article by Hollis originally appeared in ClickZ on January 29, 2008. We’re all familiar with ad-supported content models, and even ad-motivated action models (remember those ghastly surf-for-points companies during the dot-com boom... read more

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