Marketing & Advertising Tools
- Successful Online Marketing Series - Installment #2: Steven Gordon, Founder of Allexperts.com
Sep 27, 2001 - Today we’re featuring our interview with Steven Gordon, founder and former sole owner of AllExperts.com. Founded in 1998 and (...) - The Future of Online Marketing
Jun 25, 2001 - The future of online marketing? Now that’s a loaded question. A year ago, pundits were predicting quite a different landscape (...) - Conducting Online Surveys
May 10, 2001 - When discussing web site traffic, it’s important to think not only in terms of the number of unique users to (...) - Top 10 Internet Marketing Survivor’s Guide
Mar 30, 2001 - Ok, onto our Top 10 Survivor’s Guide… 1) Level Your Expectations: First of all, I think there were (...) - Satirical Internet Marketing Sites and Tools
Feb 08, 2001 - (WARNING: This tip leads to sites that do use profanity. Proceed with caution.) LESSON #1: The KISS (Keep (...) - Online Customer Service Tools
Nov 09, 2000 - I have written many an article on the subject of online customer service (see reference links at the bottom of (...) - Using Barter to Help Market
Oct 25, 2000 - In last week’s marketing tip, we discussed how trading ad space within newsletter can be a smart (and inexpensive!) way (...) - Writing Internet Marketing Plans
Aug 30, 2000 - As Internet marketers, you can imagine that we spend a good deal of time developing strategies. We typically do so (...) - Adding Value to a Web Site Doesn’t Have to be Expensive
Aug 10, 2000 - If you’re familiar with the term “stickiness” with respect to the Web, you’ll know that it means the way in (...) - Dream Tools for Online Marketers
Jul 06, 2000 - Some folks on this list might think it’s exciting and very hip to be online 24/7. Believe me, I’m not (...)
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Internet Business Forum
Find out more hereGoogle Knol: The First Real Challenge to Wikipedia?
In the search landscape, Wikipedia has been dominating first page search results on practically any subject for years, and continues to be one of the most authoritative “go to” sites for research and quick fact checking. However, the collective... read more
Solutions for Yahoo (Besides Microsoft’s Money)
This article by Hollis originally appeared in ClickZ on February 12, 2008. Last week, I dealt with the sad occurrence of my father-in-law’s passing. The funeral brought together people from throughout the country because in addition to his... read more
Can User-Selected Advertising Improve Response Rates?
This article by Hollis originally appeared in ClickZ on January 29, 2008. We’re all familiar with ad-supported content models, and even ad-motivated action models (remember those ghastly surf-for-points companies during the dot-com boom... read more

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