Marketing & Advertising Tools
- What Agencies Should Know About Lead Generation
Jul 17, 2007 - This article by Hollis originally appeared in ClickZ on January 30, 2007. When I attended ad:tech New York a few (...) - A Circle of Friends: Nichepreneurs and the Power of Relationships
Jul 05, 2007 - This article was written by Guest Writer, Susan Friedmann Even though Nichepreneurs generally operate their businesses all on their own, (...) - Real Estate Developers Need Web Marketing Strategy
Apr 25, 2007 - This article by Hollis originally appeared in ClickZ on November 7, 2006. Much has been written in 2006 about the (...) - A Simplified, Accountable Approach to Developing Media Strategy
Aug 29, 2006 - This article by Hollis originally appeared in ClickZ on February 14, 2006. Recently, I was having a discussion with a (...) - Alexa and Tools Like It
Aug 13, 2004 - Ah, the wonderful world of the Web. Not only can you find out almost any information on a person, place (...) - Top 14 Search Engine Marketing Mistakes Etailers Should Avoid
Jul 13, 2004 - According to a recent survey conducted by Shop.org and Forrester, in 2003, online retail sales jumped 51% to reach $114 (...) - Web Conferencing: Efficient and Effective
Mar 05, 2004 - Web conferencing applications are gaining momentum in both the Internet and business worlds. According to CNET News.com, the Yankee Group (...) - Internet Marketing Interview - LinksManager
Jan 09, 2004 - Welcome to today’s sixth installment of the WebAdvantage.net Internet Success Series Interviews. In this issue we are featuring a series (...) - Customer Service Tools for Internet Business
Dec 18, 2003 - Importance of Online Customer Service Online customer service has become a cornerstone of running a successful online business, especially with (...) - Microsoft’s New Web Conferencing - LiveMeeting
Sep 15, 2003 - Microsoft Corp today announced the release of a new service called Microsoft(R) Office Live Meeting, an online collaboration and Web (...)
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Internet Business Forum
Find out more hereCan User-Selected Advertising Improve Response Rates?
This article by Hollis originally appeared in ClickZ on January 29, 2008. We’re all familiar with ad-supported content models, and even ad-motivated action models (remember those ghastly surf-for-points companies during the dot-com boom... read more
Retirement Wishes to Google, Yahoo, & Microsoft
Perhaps its the hot hazy lazy days of summer that have some companies feeling as though it’s time to put a few things out to pasture. I’d dedicating this post to recent retirees from the big three. Google AdSense Referrals, to be... read more
Peer39 and Rise of Semantic Advertising
Today, Peer39, a technology company based in NYC, launched a new advertising product, SemanticMatchâ„¢ that provides the ability to serve ads based on the meaning of a website page’s content. Unlike contextual targeting which matches ads to... read more

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