Industry News

• Shake-Up At Yahoo! - One Agency’s List of Demands for Jerry Yang
  Jun 20, 2007 - For the next few weeks be prepared to be inundated by news about the recent and abrupt Yahoo! management (...)
• Yahoo’s Quality-Based Pricing, Friend or Foe?
  Jun 11, 2007 - Yahoo! recently launched a new feature to their Panama search marketing advertising system. Quality-based pricing, which rolled out (...)
• ASK.com Updates to Image Search
  Jun 08, 2007 - Just last week I went Face to Face With Image Search and just as it always seems to (...)
• Face To Face With Image Search
  Jun 01, 2007 - Google is always experimenting. That’s a fact. Since purchasing Riya back in November of 2005, everyone’s been expecting (...)
• Google Search Goes Universal
  May 29, 2007 - Recently Google announced that it’s ready to move towards a universal search model. A universal search feature, which (...)
• The Advertising Piggyback Strategy
  Mar 13, 2007 - This article by Hollis originally appeared in ClickZ on September 26, 2006. Yahoo’s launch this week of a new ad (...)
• Rank or Relinquish 2007 Update: How Search Engine Impact Your Bottom Line & Competitive Advantage
  Feb 23, 2007 - For too long, many large corporations have ignored the role of Internet search in their marketing plans. A 2005 (...)
• Google’s Content Network to Offer CPC Pricing for Site Targeted Ads
  Feb 16, 2007 - As reported in MediaPost, next month, Google plans to allow marketers who currently buy display ads on a cost-per-thousand impression (...)
• Google, the Media Network, Part 2
  Jan 17, 2007 - This article by Hollis originally appeared in ClickZ on August 1, 2006. In part one of this series, I (...)
• Google, the Media Network, Part 1
  Jan 03, 2007 - This article by Hollis originally appeared in ClickZ on July 18, 2006.For the next few minutes, abandon your tendency to (...)

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