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07/02/2009

Ad:tech NY 2008: Social Media Wins Exposure | ClickZ Rewind

This year's ad:tech New York conference felt a little surreal. There we were, in times of deep global economic strife, our country's most revitalizing election season in...   read more

07/01/2009

U.S. Women and the Internet, Part 3 | ClickZ Rewind

Earlier this year, I wrote about how U.S. women consume online ads and how they respond to those ads. Since then, many more reports about how women should be marketed to...   read more

06/26/2009

Mini Campaigns Can Lead to Maximum Results

One of the many benefits of paid search is that it has what we like to call “controlled flexibility.”   What do we mean by that, exactly? Paid search has...   read more