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Why Digital? Market Trends & Data Justifying the Shift to Digital Marketing

“By 2012, it is estimated that U.S. marketers will spend nearly $840 million on digital marketing intelligence data.”

When it comes to marketing, many companies, especially those planted firmly in the traditional marketing mindset, struggle with the decision to “go digital.” In this report, Web Ad.vantage presents market trends and data from a variety of trusted sources that help to justify the decision to go from traditional to digital marketing.

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Web Ad.vantage continues to strive for improved rankings and make enhancements to all of our search engine optimisation programs and initiatives. Beyond search, they have become an invaluable partner in realizing success in both paid media placements and social media outreach. 

--Tom Rowe, Director of Web Marketing
Tourism Australia


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