WebAdvantage.net Social Media Experts Kept Busy with Speaking Engagements

Havre de Grace, MD, March 5, 2009– Experts at WebAdvantage.net (http://www.webadvantage.net), a strategic, results-centric Internet advertising and search marketing agency, have been kept busy with the growing demand for presentations, particularly on the topic of social media. Social media has been a hot topic lately as companies try to figure out best practices to leverage it for marketing, business development and building a constituency.

WebAdvantage.net founder and CEO, Hollis Thomases, has had a full schedule of speaking engagements. In January, she presented “Social Media 101 for Member Organizations” to the Leadership Howard County and the Junior League of Wilmington. This presentation focused on how membership organizations can acquire new members, communicate with and retain them by utilizing social media and social networking. In February, Thomases spoke to the Chesapeake Professional Women’s Network on her 11-year success story in founding and growing WebAdvantage.net and was a featured speaker for the University of Baltimore’s Entrepreneurship Speaker Series, Net Impact: Marketing in the Digital Era. At this event, Thomases’ “Online Marketing: Harness the Low-Hanging Fruit,” mainly covered search engine optimization (SEO) and social media. Thomases will also be speaking about Twitter this month in New York City at the premier industry event, Search Engine Strategies as a panelist in the session, “Social Media Marketing for Brand Building” and in April she’ll be presenting to a joint gathering of members of the Greater Baltimore Cultural Alliance (GBCA) and the Baltimore Area Convention and Visitors Association (BACVA) on similar topics.

Catherine Pancake, WebAdvantage.net’s Director of Search Marketing, presented “Top Five Worst Social Media Campaigns” at the Greater Baltimore Technology Council’s Social Media: User Driven Experience event held in January. Pancake used the controversial, “Motrin Moms” advertising example, which led to discussion among several mothers in attendance and one “Mom” blogger taking the floor to discuss social media issues like authenticity of identity, marketing, and social media communication.

WebAdvantage.net experts regularly speak on a whole range of Internet marketing subjects – Search Engine Optimization, Social Media, Pay Per Click Advertising, Online Media Planning & Buying, Online Marketing Strategy — to a wide range of audience groups.

About WebAdvantage.net

Founded in 1998, WebAdvantage.net is an online marketing agency that provides strategic Internet marketing services, including search engine optimization, PPC campaign management, online media planning, social media marketing, and Internet marketing consulting. WebAdvantage.net’s collaborative, high-touch, results-centric approach to solutions has consistently garnered awards and loyal clients, including Nokia USA, Johns Hopkins University, Endo Pharmaceuticals, Nature Made Vitamins, Blair Corporation, the Baltimore Area Convention & Visitors Association, Connections Academy and International Fund for Animal Welfare. In 2008, agency President and founder Hollis Thomases was recognized as an “Enterprising Woman of the Year” and in 2007, she was the Maryland SBA “Small Business Person of the Year.” Thomases authors the “Planning the Buy” column for ClickZ.com and “Business Perspective on Online Marketing” for citybizlist.com’s CityBizBlogs. Learn more about WebAdvantage.net’s Internet marketing services online or call 410-942-0488.

About Social Media Marketing

Social Media Marketing, or SMM, is a form of Internet Marketing conducted through the many social outlets and opportunities present on the Internet, including social networks, communities, blogs, forums and other emerging forms of online media. WebAdvantage.net understands the unique challenges of the nature of SMM and develops strategies customized specifically for each client entering the social scene. Strengthening brands and creating a positive buzz online is what Social Media Marketing by WebAdvantage.net is all about.

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