Web Ad.vantage CEO Featured on StrategyWeek

(Aberdeen, MD) Web Ad.vantage, Inc.’s President and CEO, Hollis Thomases, is this week’s lead feature on the web site StrategyWeek.com. StrategyWeek.com is a select resource for Internet strategies as told through CEO’s eyes. Interviews are presented in text and streaming audio formats, and past featured guests have included such well-known Internet figures as Kevin O’Connor, CEO of DoubleClick, Mark Lorimer, CEO of Autobytel, and Cliff Sharples, CEO of Garden.com. Hollis Thomases was interviewed on the subject of developing and implementing Internet marketing strategies. The transcript of the interview may be found at Strategyweek.com .

In the interview, Ms. Thomases discusses the importance of online branding, classic Internet marketing mistakes, effective marketing campaigns on a limited budget, and the importance of using simplistic language. “We want to communicate with all of our clients, our audience, our readership the same way,” says Thomases. “Whether I’m talking to a technically savvy person or somebody who’s just getting online and doesn’t know how to work e-mail, I want everybody to understand us.”

Web Ad.vantage is a full-service interactive marketing and promotions agency, specializing in Internet strategy development and implementation. Its core competencies include online media buying, online public relations, email marketing, and strategic partnership collaboration. Hollis Thomases is a frequent editorial contributor to both online and off-line publications and public speaker at Internet-related conferences and educational events. For more information, visit Web Ad.vantage’s web site at http://www.webadvantage.net or call toll-free at 1-877-4-WEB-ADS (1-877-493-2237).

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