Top 14 Search Engine Marketing Mistakes Etailers Should Avoid

(Havre de Grace, MD)
WebAdvantage.net (http://www.webadvantage.net), an Internet marketing and online advertising agency, has released its article, The Top 14 Search Engine Marketing Mistakes Etailers Should Avoid. Written to address the growing use– and misuse – of search engines by eager online retailers, the article contains valuable do’s and don’ts and planning tips. The article is currently for view online here.

Highlight topics of the article include: Keyword Research; Establishing Performance Expectations; Limited Testing; Selecting Search Ad Positions; Dayparting; and Giving Search Engine Optimization (SEO) Precedence Over the User Experience.

Founded in 1998, WebAdvantage.net is a private company with a staff of ten. Its core competencies include search engine optimization and paid search campaigns, online advertising, and email marketing. Company president Hollis Thomases is an editorial contributor to both online and off-line publications and public speaker at Internet-related conferences and educational events. For more information, visit WebAdvantage.net’’s web site at www.webadvantage.net or call 410-942-0488.

 back to top