Internet Marketing Can Make or Break Your Site

(Baltimore, MD) Web Ad.vantage, Inc., an Internet-only marketing, promotions, and public relations agency, explains the importance of Internet marketing in its recent article, “Marketing Can Make or Break Your Site.” The article examines such issues as the definition and parameters of Internet marketing, on-site versus online marketing, and targeting your user audience. The article is available online or a copy can be e-mailed or faxed by using the contact information above.

More business than ever is being conducted on the Internet. According to Andersen Consulting, 83 percent of CEOs, CFOs, and CIOs went online at least once a week in 1998, and according to a survey done by the Financial Executives Institute and Duke University, 56 percent of US companies will sell their products online by 2000.

Today’s businesses have begun to realize that it is no longer sufficient to simply create a web site without marketing and promoting it. Web Ad.vantage, was founded over a year ago by Hollis Thomases who saw the need for marketing with the growing proliferation of the World Wide Web. Ms. Thomases, a dynamic speaker and industry proponent, is also available for interviews or editorial contribution upon request. Call 1-877-493-2237 toll-free for more information or to schedule an appointment.

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