E-Mail Marketing Strategy

E-mail marketing is on the rise worldwide. With response rates that range from 3-15%, savvy marketers can’t overlook the power, effectiveness, and cost savings that responsible, opt-in e-mail marketing can bring to an organization. Web Ad.vantage can help integrate e-mail marketing tactics into your Internet marketing plan.

Who Needs E-mail Marketing?

These are just a few of the kinds of organizations whose Internet marketing plans have benefited from the implementation of opt-in e-mail marketing.

Consumer Businesses
Universities & Private Education
Industrial Businesses
Non-Profits
Service Firms
Associations & Trade Groups

Use e-mail to Acquire New Customers

E-mail marketing is a powerful tool for acquiring new customers. Web Ad.vantage can help you from start to finish with:

Opt-In Strategy & Planning (Opt-in e-mail is the right way to market your business via e-mail. Web Ad.vantage will help you avoid looking like a “spammer”.)
List Rental And Media Buying
Co-Registration
Crafting Compelling Subject Headers (that will get your e-mails opened and read!)
E-mail Copywriting and Design
Developing Incentives
Response-Planning
Tracking And Campaign Evaluation e-mail As a Relations Management Tool

Use your existing database of customers and prospects to build awareness, educate, sell, and service. Every time you use e-mail you are strengthening your relationship and for only about 5% of the cost it takes to run a traditional direct mail campaign!

Want to discuss our e-mail marketing services? Contact Web Ad.vantage today via our online Request for Proposal form or call us at (410) 942-0488.

The PPC campaign Web Ad.vantage developed and manages for us has contributed to outstanding leads and sales results. As a result of our Internet successes, we're just starting to explore Web Ad.vantage's other online marketing services for ourselves. I highly recommend Web Ad.vantage.