Ad Tracking & ROI Conversion Measurement
Would you like to eliminate any of your advertising that is not working? Do you want to determine which ads are actually making you profits? Are you sick of guessing whether or not your ad campaign is performing? The experts at Web Ad.vantage can help clear up any confusion with the implementation of our ad tracking services.
Ad tracking allows you to track your visitors from the time they click on your online ad to the destination page you want them to reach. This service gives you information about your visitors’ behavior such as: how many people clicked on your ad, visited your landing page, made a purchase, abandoned your site before making a purchase, filled out a request form, or performed any others tasks you wanted them to. By tracking this information you can better understand how your web marketing campaigns are performing and optimize them accordingly.
Web Ad.vantage works with you to clearly determine appropriate key pages to track and provides the tracking programming code for you to implement on your site. We also provide tracking and reporting to give you clear information about how your campaign is performing.
Interested in discussing your ad tracking needs with us? Contact Web Ad.vantage today via our Online Request for Proposal form or call us at (410) 942-0488.
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Baltimore Area Convention & Visitors Association
Find out more hereA Media Planning Solution for a Fragmented World
This article by Hollis originally appeared in ClickZ on December 4, 2007. This week marks the official launch of a new Web-based media planning platform that touts itself as “advertising’s best friend.” Balihoo, two years in the... read more
Ad:tech NY 2007 Perspective
This article by Hollis originally appeared in ClickZ on November 20, 2007. With the official tally in yesterday, the ad:tech folks report this year’s New York event drew an audience of 10,276, an increase of 13.7 percent over last year. That... read more
Give to Charity Day
Is there one, a Give to Charity day? I had planned to write about some of the recent cause-based websites and web apps that are gaining popularity online these days and I thought that maybe I’d see if there was a day set aside for folks to... read more
